H and H Blend vs. premiums—San Antonio Express, 10 December 1919

A full display advertisement in the San Antonio Express argues that buyers should get coffee, not “something else” from premium-heavy promotions, and positions H and H Blend as local product—roasted, blended, and packed in San Antonio and sold in sealed packages—with a cut of one-pound H and H Blend retail tin art and a closing line that nearly 400 grocers in the city carry the line. The copy ties Hoffmann-Hayman to San Antonio labor, taxes, and institutions and invites readers to ask for H and H Blend at retail.

Transcription

Which Shall It Be—Premiums or Coffee?

Center: illustration of a one-pound rectangular coffee tin. On the label: ONE POUND · H AND H BLEND COFFEE · HOFFMANN-HAYMAN COFFEE CO. SAN ANTONIO, TEXAS.

Left column (body copy):

When you spend your money for coffee, get coffee, and not something else. Premiums must either add to the cost or cheapen the quality of the coffee.
Ask for H & H Blend. See that you get it.
Notice the number of people who call for H & H Blend when you are buying at your grocers. Why? Because they have tried it and found that it is just what they want and have been drinking it for years.
Buy a pound and try it. You will find H & H Blend just as good or even better than we represent it to be. H & H Blend is backed by our long and successful experience in roasting and blending of coffees right here in San Antonio.

Right column (body copy):

Put our coffee to any test and you will be convinced that it is 100% pure coffee. Note its freshness in flavor, which is due to your receiving it in many instances just a few hours after we have roasted it.
Ours is strictly a San Antonio industry. We employ San Antonio labor, pay San Antonio taxes and support San Antonio institutions. No money for labor is spent in roasting or blending our coffee until it has reached our plant, where it is roasted, blended, packed and delivered to your grocer in sealed packages, which insures you that the rich flavor and aroma will be retained until it is served.

Full width (below columns):

H & H Blend stands for the best in quality and the most in economy. It represents one of San Antonio’s most successful industries which has grown and prospered through giving the consumer his money’s worth. NO MORE—NO LESS. ASK FOR IT AT YOUR GROCERS.
Nearly 400 Grocers in San Antonio Sell The H & H Blend

Hoffman-Hayman Coffee Co.
309 North Medina Street · San Antonio, Texas · Crockett 7803

Source

• Scan contributed by Kevin Mackey; in the project’s Newspaper Clippings gallery (image 1919 Dec 10 San Antonio Express H and H ADV.jpg).
• San Antonio Express (San Antonio, Tex.), 10 December 1919 — page not recorded on the file; add page number and archive URL if you match this clip in Newspapers.com or microfilm.