H and H Coffee

Dedicated to the history of the Hoffmann-Hayman Coffee Co. founded 1899 in San Antonio, Texas.

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H AND H Special Roast Family Size can and wordmark

Isolated brand block from the 27 February 1942 News “What Every Housewife Should Know About Buying Coffee” ad: at top, the H AND H Family Size VACUUM CAN illustration carries the doubled-H wordmark on a dark band, a center medallion, and a COFFEE base band; below sits the NEW SPECIAL ROAST / H AND H / COFFEE display block — the iconic wordmark used through the early-1940s Special Roast push. Together they document the package face and the typographic lockup as a paired brand asset within months of the product’s debut.

Transcription

H AND H VACUUM CAN

NEW SPECIAL ROAST H AND H COFFEE

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