Master Chef Coffee — ‘Big D in Flavor’ banner ad crop, San Antonio Express-News, 31 Mar 1958

Full horizontal banner ad reproduced as a brand asset: the H AND H Master Chef Coffee tin (1 lb., 2 lb., 3 grinds) at left and the Master Chef Instant Coffee jar (2-oz, 6-oz) at right flank the bold serif Master Chef COFFEE wordmark with the “THE BIG DIFFERENCE IN RICHER FLAVOR and AROMA” rule line. The reverse “THE COFFEE WITH THE ‘BIG D’ IN FLAVOR” headline and HOFFMANN-HAYMAN COFFEE CO. — SAN ANTONIO, TEXAS baseline make this one of the most complete single-image expressions of the late-1950s Master Chef brand system.
Transcription
Master Chef COFFEE THE BIG DIFFERENCE IN RICHER FLAVOR and AROMA THE COFFEE WITH THE “BIG D” IN FLAVOR HOFFMANN-HAYMAN COFFEE CO. — SAN ANTONIO, TEXAS