Thank you and H and H Appreciation Month — The News, 19 Oct 1934

The News of 19 October 1934 (page 18) runs a thirtieth-anniversary “H and H Appreciation Month” spread: comic housewife exchange, the “we roast them, others praise them” band, Sam Houston, H–H Blend, and Texas Girl artwork, and a view of the Hoffmann–Hayman works. It is a separate campaign from the 1937 Light “Thank you” arc in this collection.

Transcription (selected lines)

Speech bubbles (ladies, as on page):

• “ETHEL - DID YOU SEE THE SPECIAL PRICES ON H and H PRODUCTS?”
• “YES - THIS IS H AND H APPRECIATION MONTH AT ALL GROCERS..”

Thank-you / appreciation block (excerpt as visible):
This is our way of saying ‘THANK YOU’! — text traces thirty years of Hoffmann–Hayman in the Southwest and Appreciation Month pricing with grocers.

Product band: We roast them, others praise them. with H and H FINE COFFEES and cuts for San Houston / H–H Blend / Texas Girl (spellings and hyphens as on the page).

Footer: HOFFMANN-HAYMAN COFFEE CO. • SAN ANTONIO, TEXAS
Cutline (plant art): The Southwest’s Finest Plant to Produce the H and H Products You Praise.

Source

• Newspapers.com — The News (San Antonio, Tex.), 19 Oct 1934, p. 18. Accessed 27 Apr 2026.
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Note: Distinguish from the 21 Nov 1937 San Antonio Light “Thank you” post ( 33 years ) on this site; this clip is 1934 and The News.