S. A. Coffee Men Unite in Drive — San Antonio Light, 25 March 1932
Short news item on the same Light date and page as the cooperative display ad: local roasters unite behind “Days Fresher Coffee,” naming Hoffmann-Hayman among the firms and H and H among the brands pitched as days fresher than national shelf stock.
Transcription
S. A. COFFEE
MEN UNITE
IN DRIVEBacked by a strong advertising campaign, the San Antonio coffee roasters have inaugurated a co-operative plan to bring before San Antonio homemakers the message of “Days Fresher Coffee.”
The group consists of Tucker Coffee company, Rheinhard Coffee and Tea company, Thomas Vann, Hoffman-Hayman Coffee company, and the San Antonio Coffee company.
These San Antonio roasters claim that Aviation, Red Bird, Manhattan, H and H, and All Gold coffee are among the few that San Antonians can secure and be certain they are “days fresher.” These coffees are blended and roasted of the world’s finest coffee beans. They are roasted every day, and delivered to San Antonio grocers each day, while they still contain their rich, full flavors.
Source
- “1932 SA Coffee Men Unite in Drive,” San Antonio Light (San Antonio, Tex.), 25 March 1932, p. 29, Newspapers.com, https://www.newspapers.com/image/1260164530/ (accessed 2 May 2026).
- Archived export:
/assets/pdfs/1932-03-25-san-antonio-light-sa-coffee-men-unite-in-drive.pdf.
