Juanita Coffee
Juanita (often printed as Juanita Blend in market columns) was a Morrison Coffee Company label carried forward when Hoffmann-Hayman bought Morrison’s plant, stock, and brands in February 1917. The January 1917 announcement names Juanita beside Wesco, Misa, Broncho, and Texco as lines Hoffmann-Hayman would keep packing.
Pre-merger Express-News “Sugar and Coffee” blocks quote Juanita blend, ground in 10-ounce and one-pound cans; an August 1917 wholesale roster still lists Juanita in 1-lb. and 7-oz. cans at 307 North Medina. The museum does not yet hold physical Juanita packaging; the clearest period price-and-format evidence on the site is the market facsimiles below.
Products
- Juanita blend — ground, 10-ounce can (retailer pricing in 1912 and 1915 market columns)
- Juanita blend — ground, 1-pound can
- Juanita — 1-pound can and 7-ounce can (as summarized in the 19 Aug 1917 wholesale line card)
Packaging
No collection tin or label is catalogued yet. This 1915 market scan shows Juanita blend in the same roasted ladder as Wesco, Broncho, and Border—evidence of how grocers saw the line next to sister Morrison names.
Advertising
- Sugar and coffee — 24 Aug 1912 — earlier Juanita blend can prices beside Wesco and Broncho.
- Sugar and coffee — 4 May 1915 — same column form, Sunset / Mrs. Rorer’s context.
- Wholesale package line — 19 Aug 1917 — 1-lb. and 7-oz. Juanita after the Morrison handover.
- Morrison acquisition — 28 Jan 1917 — JUANITA in the quoted brand roll call.
Collection posts
- 1912 market column · 1915 market column
- 19 Aug 1917 wholesale roster
- 28 Jan 1917 Morrison notice (part 1)
Related lines
- Wesco Coffee · Misa Coffee · Broncho Coffee · Texco Coffee — Morrison-era shelf mates.
- H and H Blend Coffee — house line in the same 1917 wholesale display.
Wanted
Juanita remains on Wanted until a photographed can, label, or sales sheet surfaces. Contact if you can document a piece.